As Head of Communications for the Oblique Festival in Paris, a festival I co-founded with fellow Sciences Po Paris students, I had the unique opportunity to promote the voice of young people through art. Our partnership with the Théâtre de la Ville de Paris significantly increased our visibility.

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As Artistic Director, I sought to visually translate concepts such as the dynamic movement of this festival, which was initially conceived as itinerant, as well as symbols embodying our key themes: youth, performing arts, and climate. I used a vibrant color palette to reflect the energy and diversity of our generation.

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This experience enabled me to develop a strong and coherent visual identity, specially for the second edition of the festival, while integrating ecological and ethical values into our branding strategy, along with designing outdoor communication strategies for the different editions of the Oblique Festival. The demand of Oblique was to create a unique visual for each edition.